Himachal Pradesh (H.P.) Wireless Telecom Market 2012

Source: TRAI
Himachal Pradesh (H.P.) has active subscriber base of 5.67 million…
·         Mobile subscriber base of Himachal Pradesh (H.P.) increased by 10.47% during FY2012 to reach 7.97million
·         Active wireless subscriber base in Himachal Pradesh (H.P.) is  71.07% resulting in 5.67million active mobile users
·         Active subscriber base in Himachal Pradesh (H.P.) increased by 18.38% during FY2012 compared with national average of 19.00%
·         By March 2012, Himachal Pradesh (H.P.) is 21st largest wireless telecom market in India accounting for 0.83% of total active subscriber base
·         By March 2012, Himachal Pradesh (H.P.) registered 175,408 Mobile Number Portability (MNP) requests, resulting into churn rate of 2.20% which is one of the lowest in India 

Airtel holds an edge over BSNL and Reliance driven by higher proportion of active users….
·         In Himachal Pradesh (H.P.) wireless telecom market, Reliance leads with 23.7% share in terms of total subscriber base followed by Airtel (23.1%), BSNL (21.0%) and Aircel (9.0%)
·         However, 96.0% of Airtel’s mobile subscribers are active compared with 62.6% for BSNL and 52.7% for Reliance
·         As a result, in terms of active subscriber base, Bharti leads with 31.2% market share followed by BSNL (18.5%) and Reliance (17.5%)
·         India’s second largest mobile telecom player, Vodafone, is yet to establish itself in H.P. with just 8.2% share of active users
·         Top 5 players accounts for 83.4% of H.P.’s active mobile subscriber base

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