Idea Cellular: India Wireless Telecom - 2013

Source: TRAI (March 2013)

Idea with 16.6% market share is the 3rd largest mobile telecom player in India …
·         Idea Cellular is the third largest wireless telecom player in India with 16.6% market share in terms of active mobile subscribers

·         Total subscriber base of Idea stood at 121. 61 million while 98.86% of its subscriber base is active at the end of March 2013. Idea has the most active network in India

·         During FY2013, active subscriber base of Idea grew by 14.13% to 120.22 million. This is considerably higher compared with growth rate of 5.86% for overall wireless telecom market in India. Idea is the fastest growing mobile telecom player in the country

·         Maharashtra with 16.28 million active mobile subscribers remains the largest market for Idea followed by Madhya Pradesh (16.27 million), Andhra Pradesh (10.95 million), U.P. (West) (10.91 million) and Gujarat (8.21 million)

·         During FY2013, West Bengal posted highest growth for Idea in terms of active mobile subscriber addition at 42.15% followed by North East (31.58%), Odisha (28.77%), Kolkata (28.54%) and Tamil Nadu (26.28%)

·         Out of 22 circles where Idea is operating none of the  telecom circles witnessed negative growth for active mobile subscriber addition indicating robust performance

·         Idea  remains at number one position in 4 out of 22 circles it operates while in another 4 circles it has second position

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